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100 Ways to Filipino: A Storytelling Project by Dear Flor

100 Ways to Filipino: A Storytelling Project by Dear Flor

At Dear Flor, we’ve always been about more than just our Filipino-inspired THC gummies. From our Buko Pandan to Ube Boba flavors, everything we do is rooted in honoring Filipino culture — the flavors, the stories, and the people who make us who we are.

Now, we’re proud to introduce 100 Ways to Filipino, a storytelling project, a cultural time capsule, and most importantly, a love letter to the Filipino American community.


What is 100 Ways to Filipino?

100 Ways to Filipino is a storytelling project dedicated to capturing the diverse and beautiful ways Filipino Americans experience their identity.

For those of us living in the diaspora — far from the Philippines, navigating life in America — being Filipino isn’t always straightforward. Many of us exist in between cultures, balancing traditions from the motherland with the realities of growing up Filipino American.

This project is for:

  • Filipinos who feel "not Filipino enough" or "not American enough"
  • Those reconnecting with their Filipino heritage after years of feeling disconnected.
  • Anyone curious about the Filipino American experience: the stories, recipes, memories, and struggles that make up our collective identity

Because the truth is there’s no single way to be Filipino.


Why 100 Ways to Filipino?

Filipino American history runs deep, but our visibility has always been shallow. Our stories are rarely told — and when they are, they’re often reduced to stereotypes, background roles, or footnotes in someone else’s narrative.

With 100 Ways to Filipino, we’re changing that.

We are a kaleidoscope of identities — influenced by immigration, language, family, food, music, and the many places we call home. We're going to:

  • Celebrate the many ways to be Filipino — from food and fashion to language and art
  • Reclaim our stories — from our grandparents’ immigration journeys to the small everyday moments that shape us
  • Preserve the ways we cook, speak, celebrate, and create before they’re lost to time
  • Remind everyone (including ourselves) that being Filipino isn’t a checklist — it’s a living, breathing identity shaped by history, memory, and imagination

What to Expect from 100 Ways to Filipino

Each post in this series will feature a Filipino American story — personal reflections, family photos, recipes, and memories that reveal how folks Filipino.

Some stories will feel familiar and may echo your own experience. Others might challenge how you see yourself and your place within Filipino culture. Every story is unique, but all express just how we Filipino.

Whether you’re first-generation, second-generation, somewhere in between, reconnecting with your Filipino roots after years of distance, or simply curious about the rich diversity of Filipino American experiences, you’ll find something here that speaks to you.


Why Dear Flor is Sharing Filipino American Stories

At Dear Flor, yes, we make gummies, but our purpose is rooted in sharing our culture with the world. Therefore our flavors, from Ube Boba to Calamansi, are a love letter to Filipino flavors and culture. 

With 100 Ways to Filipino, we’re expanding that love into storytelling. Preserving our culture means preserving our stories — the ones we’ve inherited, the ones we’re living now, and the ones future generations will tell.


Join the Kwentuhan: Share Your Filipino Story

This isn’t just a blog — it’s a kwentuhan, a place where Filipino stories, memories, and voices are always welcome.

✨ What’s one way you Filipino?
✨ What’s a recipe, tradition, or memory that shaped your Filipino identity?
✨ When did you first realize you were Filipino — or are you still figuring out what that means?

We’d love to hear from you. Share your story with us — or just read along and reflect. However you Filipino, you belong here.

📨 Subscribe to Dear Flor's Substack to get 100 Ways to Filipino delivered to your email weekly.

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